
TITLE
American Health Data Institute business proposal
TOOLS
- Content
- InDesign
- Illustrator
I had to create a multi-page proposal document on short notice — a major client presentation was just three days away. I completed the draft in a day and a half, allowing time for reviews and edits.
Since the AHDI brand was being re-evaluated at the time, I took the opportunity to revamp its look. I moved away from the original, basic black, red, and white color scheme and created a more visually engaging layout with a 1970s aesthetic.