One of my favorite salespeople called me up needing a “leave behind”—something for potential clients to peek at post-meeting. We compiled a bunch of statistics about our company and … well, you see!
The final product was used on a webpage, but it was designed to be a rollup.
I bent a branding rule in creating this: I purposely did not use the company’s color scheme. Instead, I went with a complementary orange color that makes the logo’s colors pop.
“By the Numbers” Rollup
- Content
- Illustrator
One of my favorite salespeople called me up needing a “leave behind” — something for potential clients to peek at post-meeting. We decided to accentuate at the company’s history as its core strength and compiled stats to bolster this claim.
This was designed as a rollup to be used at Key Benefit Administrator’s 45th anniversary celebration. A version of the design appeared on a webpage, tied to QR code tracking, to see who at what business chose to check it out after it was “left behind.”
I bent a branding rule in creating this: I purposely did not use the company’s color scheme. Instead, I went with a complementary orange color to really make the company logo pop.